Regression?

I actually saw a commercial this morning for NetZero that suggested households start saving money by going back to dial-up internet service.  Seriously?  Should we be considering a move backwards?  I am scared about what the future holds in this scary economy, but I can't imagine taking a step backwards to accomodate.  In fact, I think most people would feel the same way: there was recently a study released that people would rather give up sex than their internet connection.