The Writer

 As a senior strategic leader with over 25 years of experience in the agency industry, spanning account management, production, research, digital communications, creative, operations, and social media strategy, I’ve learned (and evolved) quite a bit over the years. In these posts, I share my experiences, recommendations, tips, tricks, successes, and failures.

DIGITAL MARKETING | FREELANCE BUSINESS | LIFE

Social Media, Influencer Marketing, Digital Marketing, Content Marketing Emily Dean Social Media, Influencer Marketing, Digital Marketing, Content Marketing Emily Dean

The Power of Influencer Marketing: How to Choose the Right Influencer for Your Brand

Influencer marketing is a potent strategy for brands looking to extend their reach and authenticity in the online world. This approach capitalizes on the credibility and audience of influencers to promote products, services, or brand values.

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